INSIGHTS

Notes from the animation business

Ideas, lessons and field notes on animation production, IP development, financing, co-productions and the creative business behind animated worlds.

Featured Insight

A practical look at the creative, financial and strategic pieces behind getting an animated show made.

Latest Articles

The key elements that help an animated project communicate its world, audience, tone and market potential.

How to use development materials to move a project from creative promise to real opportunity.

How creators can use content strategy to validate and grow animated properties before production.

Special Report

Get our comprehensive 40-page report on global co-productions, market trends, and financing strategies for the next generation of animated IP.